N. A. N. Kousar and D. A. Mahmood, “CRITICAL DISCOURSE ANALYSIS OF ADVERTISEMENTS OF ‘BLACK FRIDAY’ AND ‘BLESSED FRIDAY’: A SOCIO-CULTURAL PERSPECTIVE”, IJEE, vol. 10, no. 2, pp. 65–89, Apr. 2021, Accessed: Oct. 25, 2026. [Online]. Available: https://ijee.org/ijee/article/view/132